İktisadi ve İdari Bilimler Fakültesi

Astarlıoğlu, M., Kazozcu, S.B., Varnalı, R., ”A qualitative study of coping strategies in the context of job insecurity”, Proceedings of 7th International Strategic Management Conference, Book Series: Procedia Social and Behavioral Sciences, M. Özşahin (Derleyen), 24, 2011.

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Yılmaz, C., Telci, E.E., Bodur, M., İşçioğlu, T.E., “Source characteristics and advertising effectiveness the roles of message processing motivation and product category knowledge”, International Journal of Advertising, 30, 5, 889-+, 2011

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